Fashion ideas from Max Mara
Sportmax Spring/Summer 2019 collection is inspired for the first time by the world of surf. The new wave brought dusty madras, ergonomic stripes, floaty prints and sunset shades. Characteristic for the runway collection is constant mixing of contemporary combinations: parka-shirt wit hood in technical nylon, two-part tops and dresses, rounded sweatshirts, knitted dresses and jersey pleats.
Max Mara Sfilata brings from the catwalk the wavy details, reflecting the sea world theme. It also found inspiration in cult designs of the 80's, such as tops over one shoulder, which are characteristic of the time when legendary Anne-Marie Beretta worked for Max Mara. In addition to the sunny yellow, the color palette is complemented by earth tones and the eternal summer white color.
Max Mara Studio Elegante chose the patterns of Frida Kahlo, which depict thousands of poppy flowers, for its collection of elegant dresses. Prints in shades of coral and turquoise embody the sensuality and richness of blooming Mexican gardens. White dress in fil coupé creates the look of a gentle flower lace, while the longer one-color dress is perfect for special occasions.
Items from Sportmax spring 2019 collection are characterized by pleats, wide kimono sleeves and sage green color. This is a new shade for the season in which dresses and skirts have returned in at least medium or longer length. A dress that can be worn like a coat is proposed in combination with a contrasting top with long sleeves. Perfect for the spring time is hooded parka with stitching details, which are also present on handbags.
Max Mara Spring Collection was inspired by Italian avant-garde artpieces from the Maramotti collection and flirts with a range of neutral pastel colors with the addition of white and black, featured mainly on prints. Separated from their literal meaning, letters turned into elegant dancelike movements on the surface of the canvas, and became inspiration for a series of calligraphic prints. Central to the proposal is hand-sewn hooded coat in two layers of pure camel in powder shade. Stylish pleated nappa shopper bag in pink, light blue or black colour plays the supporting role.
Relaxed elegant looks in black and sandy beige shades and combinations of them are associated with plissé on pants, tops, handbags and a scarf that can be worn instead of jewelry. Slim trousers with elastic patent above the ankle provide for the touch of sportiness. Wide ankle ties make for the perfect points of interest in the classically inspired soft leather pumps.
The proposal plays with multi-layer combinations of colorful spring coats and lightweight down jackets from The Cube collection, which recently celebrated its 10th anniversary. Wool coats and vest from 'S Max Mara collection are hand-sewn from two layers of fabric (doublé) and therefore very lightweight, yet warm.
Diverse dresses from 'S Max Mara collection can be worn with any footwear. They are a perfect match for suede leather sneakers, here presented in a sandy color. Comfortable footwear is embossed with MaxMaraGram motif, which interwovens between seasons like a thread.