Spring/Summer 2018

Geometric patterns and shapes go hand in hand with light and breezy fabrics, creating a collection of vest-coats and best suits that will make a soft statement of relaxation and modernity.


In 1951, Achille Maramotti, freshly graduated in law, decided to dedicate himself to haute couture; a family passion passed down from his great-grandmother Marina Rinaldi, who in the late nineteenth century operated a luxury fashion house in the heart of Reggio Emilia. His desire was to produce high-quality manufactured women's clothing. This was a somewhat avant-garde idea in the Italy of the time, where fashion was still an exclusively hand-crafted activity. The Max Mara’ s headquarters in via Fratelli Cervi, Reggio Emilia, photograph from the Sixties.

The Max Mara collection is dedicated to glamour chic women who enjoy rediscovering a refined yet dynamic and practical look in everyday life. A modern and contemporary woman with a sophisticated and refined image, a look in line with the trends and suitable for the different occasions of modern life.

Sartorial tradition, luxury materials, experimentation, international feel, modernity and status: these are the distinctive traits of the Max Mara mood. 


About Max Mara Ljubljana

01/426 58 80
Miklošičeva 6, Ljubljana
Mon.-Fri.: 900-1930, Sat.: 900-1400 and 1500-1930